A Canadian campaign, produced here, featuring our Ambassadors
In its most recent Canadian campaign, @nordicaski celebrate women in the industry who live for their sport and share it with passion. Meet Crystal-Rose Lee, former FIS ski racer turned ski instructor, Skiercross and Park & Pipe competitor, World Freeskiing champ, ski instructor, and now Nordica’s newest ski ambassador.
Vancouver-born Crystal-Rose was six when her best friend took up skiing at nearby Cypress Mountain.
As a Nordica Ambassador Crystal-Rose stays in touch with the ski market, represents and promotes the brand both on and off the snow, and gets to test neat new Nordica products. This year she’s skiing on 177 cm Nordica Santa Ana 110 skis and Nordica Strider 120 boots exclusively. “They’re great skis for Whistler,” she says. “They can carve a mean turn yet float in powder, and they have a nice ‘pop’ to keep it all lively. The Strider 120 boots are great for in-bounds skiing, plus when I want to plan a last minute tour, I don’t have to head down to grab new boots. I have them already on as they have a walk mode and up the hill I go.”
Read the complete Bio article;
WATCH NORDICA’S NEW VIDEO ABOUT WOMEN IN THE SKI INDUSTRY