Something exciting for female triathletes to get excited about as training ramps up this spring
Last year, Montreal-based BRAVA Triathlon made their launch as Canada’s first female-specific triathlon and endurance apparel company, coming out with a line tri kits, cycling and swim apparel available in four fresh, bold and feminine prints. The brand, founded by two avid female age groupers, was overwhelmed with the success of their first collection, and launched a second collection March 29th, inspired in part by the elements that made the first resonate so deeply with female endurance athletes.
BRAVA’s designs are partly inspired by geographical triathlon hotspots (Arizona and now Hawaii) — this year, you can spot elements of Hawaii’s gorgeous nature in some of the prints, appropriately named “Organic”, “Mineral” and “Maui”.
Each of these new designs will be available in BRAVA’s popular two-piece sleeveless and sleeved tri kits. NEW this year is the long-awaited sleeved one-piece tri-suit which will be available in the Colour Block, Maui and Puzzle designs. Swimwear remains a staple on the BRAVA line with a new tie-back swimsuit offered this year. Later this spring, a jacket and technical running racerback will be added to the lineup.
In 2014, after a few years of accumulating countless kilometers swimming, cycling and running, we registered for our first IRONMAN together. The experience of a triathlon doesn’t begin at the start line, but rather at the first training. Each day, we woke up with an objective in mind, and in our hearts.
We spent many of those hours training together. But also dreaming about more comfortable, flattering and fashion-forward triathlon clothes. We asked ourselves why we couldn’t find anything that fit right, was technical and featured bold, feminine prints.
Considering the long hours we spend in triathlon clothes, comfort and style are essential. We were tired of accepting compromises.
BRAVA was born during these training sessions. What was once a dream is now a reality. Is it the finish line? Not at all. It’s our start line and it’s with you we wish to share this journey. We are two passionate triathletes ; BRAVA is our community.