adidas Running | ISS NATIONAL LAB x ADIDAS | Goodbye gravity

Adidas is going above and beyond the confines of Earth and looking to the stars to push the boundaries of innovation.

The apparel company is launching a multi-year partnership with the International Space Station (ISS) US National Laboratory.

“The partnership was formed because of the shared focus on innovation between Adidas and the ISS US National Lab and our joint dedication to Open Source creation,” said James Carnes, vice president of global brand strategy for Adidas. “The initial conversations led to the idea of maximizing the unique lab characteristics of the International Space Station, like microgravity, for product research with our background in human performance for athletes.”

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2019-11-06T18:05:54-04:00 November 6th, 2019|