Ad business a boon for Amazon but a turn-off for shoppers

The downside to Amazon’s booming advertising business is the impact on the user experience. Companies and brands can bid to get their products in Amazon’s search listings, sometimes pushing down what shoppers are searching for and making them harder to find. It risks betraying Amazon’s customer-friendly reputation and irritating shoppers who are used to Amazon being the place they go to find what they want to buy quickly.

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2019-11-27T16:32:59-04:00 November 27th, 2019|