CSGA / TRENDEX Market Research
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Quarterly Market Research Reports
Receive the 1st issue (July 2009) of our Quarterly Market Research Report - FREE!
The newsletter will be quarterly and report on the following topics:
1. Satistics Canada/Government data etc.
2. Trendex annual data focusing each issue on 3 different product categories.
3. Trendex sports participation data.
4. United Sates/Foreign Sporting Goods Research.
5. News and Notes of other interesting market research.
6. A full list and description of reports/services offered by CSGA/Trendex.
Available June 1st, 2009. CSGA Member Rates; $250.00 for four reports and $300.00 for four reports for Non Members. Individual reports may be purchased at a cost of $100.00 per report for CSGA Members and Non Members.
The newsletter will be quarterly and report on the following topics:
1. Satistics Canada/Government data etc.
2. Trendex annual data focusing each issue on 3 different product categories.
3. Trendex sports participation data.
4. United Sates/Foreign Sporting Goods Research.
5. News and Notes of other interesting market research.
6. A full list and description of reports/services offered by CSGA/Trendex.
Available June 1st, 2009. CSGA Member Rates; $250.00 for four reports and $300.00 for four reports for Non Members. Individual reports may be purchased at a cost of $100.00 per report for CSGA Members and Non Members.
Sporting Goods Market Overview Report
This report has become the definitive status report on the Canadian retail sporting goods industry. A sample can be viewed here.
This report provides a comprehensive overview of the total Canadian sporting goods market. The report, based on interviews with a nationally representative sample of 7,000 Canadian households, examines the status of the sporting goods market over the previous year. The report overviews retail trends. Retail channel and individual retailer market share figures detailed by age and gender segments, provinces and by major metro markets. Overviews of the sporting goods equipment, apparel, and footwear segments. Includes details on the size of the market, channels of distribution along with individual major retailer and brand market shares. The report also profiles twenty different sporting goods merchandise categories. For each category the size of the market, channels of distribution and largest ten retailers are detailed.
Sports Participation Report
This report provides an annual update on the sports participation activities for Canadian’s. Information is based on interviews with 6,000 households. The report covers twenty-eight different sports participation rates for the period January – June and July –December over the past four years. Participation rates are detailed by sex, age segments, provinces and major metropolitan areas. The report identifies sports having the highest and lowest participation rates. This report is a must for Canadian suppliers/manufacturers and retailers who are focused on a single sport category.
Sport Category Specific Reports (Avail. from May 1, 2009)
The category reports include 20 individual sport categories and are produced annually. Each of these Sports Vision reports (e.g. hockey equipment) separately profile all of the individual end uses (e.g. hockey sticks, hockey gloves etc.) making up a category. For each product making up a category the following information is detailed:
- Estimated retail sales
- Channels of distribution share
- Retailer shares
- Brand shares
- Price point distribution
- Average price by retailer
- Demographic profile of the age of user
Below is a list of these reports.
Apparel/Sports Clothing/Activewear
Archery Equipment
Ball Sports (Basketball, Football, Lacrosse, Soccer, Volleyball)
Baseball/S oftball Equipment
Bicycles/Bic ycle Equipment
Camping Equipment
Curling Equipment
Exercise Equipment
Footwear (Sports)
Golf Equipment
Fishing Equipment
Hockey/Ice/Street/I nline/Roller/Ringette Equipment
Hunting Equipment
In-Line Skates
Ice/Hockey/Figure Skates
Racquet Sports Equipment
Snow Skis
Snow Skiing/Snow Boarding
Water Sports Equipment
Other Sports Equipment
This is available to CSGA members only. Please log in using your CSGA username and password.
